CarGo is the first mobile application in the region to implement the seamless authentication, user verification, and fraud prevention solution, IPification.
The leading app with plans to become a super-app including FinTech services, CarGo sees a great use case with IPification, and we’re very excited to be a part of the incredible results this cooperation brings about.
IPification and CarGo: It Fits Like a Glove
CarGo is an app that took the region by storm by offering customers an easy, convenient way to commute. As such, it’s not hard to understand why the current SMS-OTP registration and authentication option does not quite fit their needs.
Think about it. SMS-OTP seriously hinders the user experience. You first have to input your phone number, confirm it, then wait for a text to arrive via SMS, and then input that code into the app – not ideal. However, with IPification, the user experience flourished.
IPification is the next-generation, one-click login and registration solution developed in partnerships with a wide number of mobile operators around the world, many of which have integrated the patented platform providing this authentication option to app developers.
CarGo CEO Vuk Guberinić says: “Cooperation with IPIfication means a lot for us as we will be the first digital business in Europe implementing this cutting-edge authentication technology. This way, we will be presenting a much easier way for our customers to register and authenticate further transactions. It represents a very important change in the everyday user experience of our customers.”
While extremely convenient to use, IPification also makes sure to increase the security and privacy of mobile users.
How IPification Helps CarGo Deliver Phenomenal UX, While Still Providing Highest Security and User Privacy Measures
If you’ve been following the tech industry in the last decade, you realize that user experience just might be the most important aspect according to which customers decide where to go.
In fact, from the perspective of our industry, research shows that 70% of users prefer one authentication option to the other based on how easy it is to use. This trend is, more or less, the same across various verticals in the tech landscape.
CarGo recognized this, and their customer can now register and log in using only one click, while still keeping their data and financial information safe and secure.
IPification relies on the already-existing mobile network operator infrastructure to create every individual user’s mobile ID key. The mobile ID key is based on their phone number, SIM card, and device data, ensuring that not even the notorious SIM swap is an issue.
It goes without saying that security and privacy are extremely important in an era where private data has become digital gold. With IPification as part of CarGo’s strategy, the end-users’ data is safe and sound.
CarGo has already won its customers’ confidence and trust by securely storing their data. Now that they plan to become a transaction environment, they are doing everything they can to keep their customers and their data safe while using their app.
The Future of CarGo with IPification
The IPification team is happy that CarGO recognized the potential of such technology for its users because CarGo is becoming a kind of a super app in this part of Europe, similarly to other apps such as Uber, Kareem, Kojak, etc. They have recently implemented a food delivery service, Butler, and they’re planning to become one of the leading FinTech apps in these regions.
Given the plans of CarGo – it is a logical choice to further enhance the protection of their customers and provide them with one-click login.
The IPification one-click login and phone verification solutions are currently being tested by dozens of other app developers in Eastern Europe, and we’re looking forward to 2021 when we expect many more partnerships.
